Check out this week's Providence Business News for an article about Swing Juice www.PBN.com. Retail section.

Check out the new article in this months Rhode Island Monthly:

http://tinyurl.com/knpcen

Additional Footage

Part 2 of the ABC 6 interview:

http://tinyurl.com/krpjak

Some recent Swing Juice press!

Hey everyone, here is some recent press about Swing Juice!

ABC 6 News Providence:
http://tinyurl.com/lllr2d

Providence Journal:
http://tinyurl.com/mpa8uf

Friend us, Follow us, Add us!

Swing Juice is popping up all over the web on various Social Networking sites. Chart our every move on:

Facebook
Twitter
MySpace

As always, check back to www.SwingJuice.com for the most current information.

New Locations!

Check out all of our new locations!!

RI:

Newport Mart 52 East Main Road Middletown RI
McCoy Market 171 S Bend St Pawtucket RI
Darlington Market 614 Central Ave Pawtucket RI
Ferreira's Package Store 1965 E Main Rd Portsmouth, RI
5th Ward Liquors 695 Thames St Newport RI
Atwells Mini Mart 196 Atwells Ave Providence RI
Alpine Wine and Spirits 1 Sterline Way Johnston RI
Cumberland Market 427 High St Cumberland RI
Naycos Market 198 Front St Lincoln RI
One Stop Liquors 390 Smithfield Ave Pawtucket RI
Newport XPress 54 Newport Ave Pawtucket RI
Iggys Food Mart 292 Market St Warren RI
Bristol Xpress 1064 Hope St Bristol RI


Don't forget our other locations:

Fruit Center Marketplace
79 Water St
Hingham Ma

Fruit Center Marketplace
10 Bassett Ave
Milton Ma

Marlboro Market
65 Mass Ave
Boston Ma

Newton Commonwealth Golf Course
212 Kenrick St
Newton Ma

Franklin Park Golf Course
One Circuit Drive
Dorchester Ma

Cafe La France
1 Citizens Plaza
Providence RI

In addition, all of our Tedeschi locations for the FREE squeeze bottle giveaway! In the Cold Fresh Case!

MA:
Tedeschi Food Shops 1219 Commonwealth Ave Allston Ma
Tedeschi Food Shops 509 Cambridge St Allston Ma
Store 24 717 Boylston St Boston Ma
Store 24 126 Cambridge St Boston Ma
Store 24 177 State Street Unit 1A Boston Ma
Tedeschi Food Shops 141 Massachusetts Ave Boston
Tedeschi Food Shops 241 Market St Brighton Ma
Store 24 1912 Beacon St Brighton Ma
Store 24 140 Main St Charlestown Ma
Store 24 1 First Ave Bldg #34 Charlestown Ma
Tedeschi Food Shops 936-942 Broadway Chelsea Ma
Tedeschi Food Shops 15 Main St Fitchburg Ma
Tedeschi Food Shops 494 Bridge St Lowell Ma
Store 24 133 Main St Medford Ma
Tedeschi Food Shops 4 College Ave Somerville Ma
Tedeschi Food Shops 376 Boston Road Springfield Ma
Tedeschi Food Shops 104 Belmont St Worcester Ma

CT:
Store 24 1254 Storrs Road Storrs CT

NH:
Store 24 2 Back River Road Dover NH
Store 24 5-7 Madbury Road Durham NH

RI:
Store 24 249 Thayer St Providence RI

SwingJuice spring and summer

Continue to follow SwingJuice this summer as we will be participating in various community events. Also feel free to visit our website, www.swingjuice.com to check up on new products and to become connected to the SwingJuice team! Hopefully we will see you at a Pawtucket Red Sox game this summer, where there will be chances to win SwingJuice products... We continue to build tremendous momentum and look forward to meeting you soon.

Thanks for a Great Crowd at the Marathon!!!

The Swingjuice team would like to thank everyone for their support at the Boston Marathon "sampling" of our Swingjuice product. The day was fun filled and we met many new people. Please continue to follow us on the blog, as we will be updating continuously throughout the year.

National Champions

Congratulations Boston University on your NCAA Hockey 2009 National Championship!

Hockey East Represented in Frozen Four

Congrats to Hockey East teams Vermont and Boston University on your berths to the Frozen Four!!!

Swing Juice Congratulates Hockey East Teams!!

On behalf of the entire team at Swing Juice we would like to congratulate Northeastern, Boston University, Vermont and New Hampshire on their bids to the NCAA Hockey tournament.
The ride has been exciting for Vermont so far, as they advanced from the East Regional beating Air Force in double OT, on a goal by Dan Lawson. Vermont moves onto the Frozen Four.
Northeastern lost a heartbreaker to Cornell 3-2, but we would like to praise them for a very good season.
New Hampshire necessitated their season with .1 second left in their semifinal matchup with North Dakota, scoring to send the game into overtime. UNH scored shortly into the overtime period and they advance to play Boston University. Boston University got to the final by way of knocking off Ohio State 8-3.
Stay tuned for future updates as Swing Juice brings coverage of NCAA tournament hockey to our blog.


FYI: New Hampshire and Boston University play at 5:30 today, as Hockey East will send their second member to the Frozen Four.

Calcavecchia Charging

Mark Calcavecchia is in full swing as he tries to win the Honda Clasic. At -5 Calc is making a strong push and everyone at Swing Juice is pulling for him. Check back for updates.

Swing Juice shooting for Hockey East

Swing Juice is very excited about our relationship with Hockey East. Standings within Hockey East are tight this year and the Championships should be exciting. Swing Juice wants to make you a part of the action!!! In the coming weeks check Swing Juice out on facebook.com, swingjuice.com, twitter, and myspace.com for details on how to win tickets to the Hockey East Championships.

Beverage Company Swings into Spring

For Immediate Release

Providence, RI 2/20/08- Swing Juice® Hybrid Energy Drink has signed a sponsorship agreement with the Pawtucket Red Sox.

Swing Juice® is a hybrid energy drink designed with a natural blend of ingredients to help with an athletes focus, stamina and energy ahead of and during competition. It is also a healthier choice than most other energy and sports drinks by containing less caffeine, less sugar and no sodium. For a list of ingredients and more information, including how to order, visit www.swingjuice.com.

“As a team, we are absolutely ecstatic about our partnership with the Pawtucket Red Sox. Having the opportunity to be affiliated with such a strong regional brand and first class organization as the PawSox can only add tremendous value to Swing Juice® and our customers.” said Jon Mason, CEO and Founder of Swing Juice®. “We are definitely looking forward to the summer.”

The partnership will include various events, contests, and promotions hosted by Swing Juice®. Swing Juice® is available at many fine retailers throughout New England.

The Pawtucket Red Sox, located in Pawtucket Rhode Island, are the Triple A affiliate of the Boston Red Sox. The PawSox and McCoy Stadium have a long standing tradition in New England as one of the most popular sports organizations in the region.

Swing Juice® was officially launched at the PGA Fall Expo in Las Vegas and was voted on as one of the Hottest New Products at the show. It has also been featured as a Premium Hybrid Energy Drink on the course for several professional golf events, including the Sony Open in Hawaii, Turtle Bay Championship and the SBS Open. Swing Juice® has also been featured at hospitality venues during The Masters, Men’s and Women’s U.S. Open as well as the CVS Charity Classic. Swing Juice® is an official partner of Hockey East.

Friend us, Add us and Follow us!

Swing Juice is popping up all over the web on various Social Networking sites. Chart our every move on:

Facebook
Twitter
MySpace

As always, check back to www.SwingJuice.com for the most current information.

Calc is on The Juice!

Calc is on The Juice!
Swing Juice signs a deal with Mark Calcavecchia

Providence, RI 1/26/08- Swing Juice® Energy Drink has signed a sponsorship agreement with 13-time PGA Tour winner Mark Calcavecchia.

Swing Juice® is an energy drink designed with a specific blend of ingredients to help with an athletes focus, stamina and energy ahead of and during competition. It is also a healthier choice than most other energy and sports drinks by containing less caffeine, less sugar and no sodium. For a list of ingredients and more information, including how to order, visit www.swingjuice.com.

“We are really excited about our deal with Calc. Having an athlete of his popularity along with the championship career he has had to endorse our brand, gives us a big boost.” said Jon Mason, CEO and Founder of Swing Juice®. “I know Calc has been a big fan of the product and we hope that we can help him add more highlights to his reel.”

The popular Calcavecchia last won in 2007 at the PODS Championship in Florida but after his fourth knee surgery last fall is looking forward to renewed success in 2009, his 27th season on tour.

“I can still hit the shots,” said Calcavecchia, “but at age 48 focus, stamina and energy are a little harder to find sometimes. Now I’m carrying it around in a bottle of Swing Juice. And it tastes good, I wish this was around years ago. I just hope the young guns don’t find out about it.”

Calcavecchia will wear a Swing Juice® logo on his right sleeve as well as drink the product throughout the season. Calcavecchia will be featured in Swing Juice® ad’s in addition to making several guest appearances for the company.

Swing Juice® was officially launched at the PGA Fall Expo in Las Vegas and was voted on as one of the Hottest New Products at the show. It has also been featured as a Premium Golf Energy Drink on the course for several professional golf events, including the Sony Open in Hawaii, Turtle Bay Championship and the SBS Open. Swing Juice has also been featured at hospitality venues during The Masters, Men’s and Women’s U.S. Open as well as the CVS Charity Classic.

2009 Beginning Strong for Swing Juice

2009 has started off very well for Swing Juice!!! As a company we continue to build on an impressive closing to the 2008 year, and many events are already planned for 2009. Swing Juice would like to thank everyone for your support as we continue to build our brand. Please continue to check back periodically for updated on events, new partnerships, and promos. Don't hesitate to buy those Swing Juice valentines gifts for the golfer you admire... Also as we enter February and March please look for Swing Juice at various hockey east games and college campuses. We are very excited about the opportunity to be partnered with a great College Hockey conference like Hockey East.

SWING JUICE NAMED OFFICIAL PARTNER OF HOCKEY EAST

SWING JUICE NAMED OFFICIAL PARTNER OF HOCKEY EAST

PROVIDENCE, R.I. - Swing Juice, a Rhode Island-based hybrid energy drink, has signed on as an official sponsor of Hockey East. The announcement was made Thursday afternoon by Eident Sports Marketing, the official sports marketing agency of the Hockey East Association.

Led by 2008 National Champion Boston College Eagles, Hockey East is the premier Division I college hockey conference in the country. The conference is celebrating its 25th anniversary this season.

“Swing Juice is a great addition to our growing list of corporate partners,” said Hockey East Commissioner Joe Bertagna. “We are pleased to have them on board.”

“Our partnership with such a prestigious conference, will allow us expand the scope of our brand and provide tremendous exposure to the conference’s dedicated fan base,” said Jon Mason, founder/CEO of Swing Juice Hybrid Energy Drink.

About Swing Juice

Swing Juice is a hybrid energy drink designed with a specific blend of all natural ingredients to help with an athletes focus, stamina and energy ahead of and during competition. It is also a healthier choice than most other energy and sports drinks by containing less caffeine, less sugar and no sodium. For a list of ingredients and more information, including how to order, visit www.swingjuice.com. The product is available at many fine retailers and golf courses throughout New England.

About Eident Sports Marketing

Eident Sports is a full-service event management and sports marketing company based in Providence, Rhode Island. Eident has several properties in the region, ranging from turn-key sporting events to sponsorship sales alliances with key partners. For more information on Eident’s events and offerings, please visit www.eidentsports.com

Hybrid Energy Drink Swings out West

Hybrid Energy Drink Swings out West
Swing Juice® strikes a deal with Williams Distributing


FOR IMMEDIATE RELEASE

PRLog (Press Release) – Barrington, RI- Rhode Island based Swing Juice® Hybrid Energy Drink and Williams Distributing of Chicopee, Ma have reached a distribution agreement for Western Massachusetts’ Hampshire and Hampden Counties.

Swing Juice® is a hybrid energy drink designed with a specific blend of all natural ingredients to help with an athletes focus, stamina and energy ahead of and during competition. It is also a healthier choice than most other energy and sports drinks by containing less caffeine, less sugar, no preservatives and no sodium. For a list of ingredients and more information, including how to order, visit www.swingjuice.com. The product is available at Whole Foods Markets, the C-Store channel, as well as many golf courses throughout New England.

Williams Distributing, a full-line beverage distributor, will look to distribute Swing Juice® throughout their customer portfolio which includes golf courses, convenience stores, and grocery.

"We are extremely excited about our partnership with Williams Distributing," Jon Mason added, Founder/CEO of Swing Juice® Hybrid Energy Drink "Through our collective efforts, we will continue to expand the footprint of our brand."

Swing Juice® was first introduced at the American Express Luxury Summit at Kiawah Island, SC. It officially launched at the PGA Fall Expo in Las Vegas and was voted on as one of the Hottest New Products at the show. It was also featured as a Premium Hybrid Energy Drink on the course for several professional golf events, including the Sony Open in Hawaii, Turtle Bay Championship and the SBS Open. Swing Juice® has also been featured at hospitality venues during the Men’s and Women’s U.S. Open Golf Championships. In addition, Swing Juice® was recently reviewed in Golf for Women Magazine, where it was voted by their Nutrition panel as a favorite performance drink for the golf course.

He offers links lovers a swinging beverage

By Brian Falla/Daily News staff
GHS
Thu May 17, 2007, 02:32 AM EDT

--------------------------------------------------------------------------------


Norwood - Jon Mason never imagined he would be in the sports/energy drink market one day. But as an avid golfer, Mason is the first to know the ball, like life, can bounce in funny ways.
Mason, a Norwood native, was in Real Estate and getting ready to go golfing with some friends in August 2004 when his life hooked off the proverbial fairway and he was on the way to the sports/energy drink business.

"One of my buddies said he was going to go get some swing juice," said Mason, a 1992 Norwood High graduate and baseball player for the Mustangs. "Instantly, bells and whistles went off."

Mason's realized at that moment that he was about to tee off on a new career.

Mason began researching how to go about producing and developing a golf energy drink, which he admitted he knew nothing about.

Mason does not have a science background and is not one to sequester himself in the basement mixing crazy concoctions. While he came up with the concept, he hired a company to develop the actual formula.

And the idea has worked.

Today, Mason is at it full time as president of SwingJuice. But lest the title conjure up images of leisurely days on the golf course, Mason is very much involved in the day-to-day operations of the company.

"I sort of wear all hats - from delivery guy to marketing and sales," said Mason, who now lives in Rhode Island. "It's an 80-hour-a-week thing now - at first it wasn't, but now it's full time."

After getting the inspiration for SwingJuice, Mason spent the better portion of two years trying to make the product a reality.

He started by buying every sports and energy drink he could find, plopping himself down at the kitchen table and looking over the ingredient lists.

"I knew I wanted it to be a hybrid drink - between a sports drink and an energy drink," said Mason. "I didn't want it loaded with caffeine and sugar in some drinks, and I didn't want the preservatives and sodium in other drinks."

Slowly, Mason developed the plan and found a company that, in 2005, began making samples for him.

"I wanted to find a perfect mix," said Mason.

Mason said he and his wife would again sit at the kitchen table going through the samples to find the right flavor and mix. He eventually settled on a drink containing vitamins D, B6 and B12 as well as gingko biloba, guarana, ginseng, taurine, and caffeine.

In January of last year, he launched the product at the Sony Open in Hawaii and said he got positive feedback from players and fans.

He has since signed deals with Roche Bros. and Whole Foods as well as a company in Asia to sell the product.

He also has a sponsorship deal with the Sony Open in Hawaii.

"We've carved out a little niche for ourselves, and we want to expand on that as much as we can," Mason said.